CRM Management

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Experian: Governance, AI, and Democratising Data

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30.10.2025
We spoke to Laurie Schnidman, UK&I Chief Product Officer, Platforms & Software at Experian about their approach to governance, AI, and democratising data. In this insightful interview, Laurie shares strategies for leveraging robust data governance...
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Web data is driving AI development

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29.10.2025
Artificial Intelligence (AI) is fast shaping the world around us and is becoming increasingly important within business operations. In fact, research by Deloitte shows that 73% of IT and line-of-business executives see AI as an...
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ChatGPT-4 vs. ChatGPT-3.5: Which to use?

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15.10.2025
OpenAI offers two versions of its chatbot, ChatGPT-4 and ChatGPT-3.5, each catering to different needs. ChatGPT-4 is the more advanced option, providing improved accuracy and reasoning, while ChatGPT-3.5 remains a solid choice, especially for those...
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The impact of Google AI Overview on SEO

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14.10.2025
If you’re working in SEO or digital marketing, you’ve probably noticed how Google search results look different. That instant answer that pops up at the top of the page is AI Overview, and it’s changing...
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